Improve Your Video Quality by 300% – The 3×3 Rule
Today I’m going to talk about how to improve the quality of your videos by 300%. Now, we’re not going to be discussing the quality of the image or which camera to use per se, I’m thinking more about your presentation skills and vocal delivery. With this simple trick, I’ve witnessed the videos of myself and others improve by leaps and bounds in less than a couple of weeks.
First, You Must Practice
So, the first thing I did was create 30 videos in 30 days. You can click here to see a more in-depth explanation of why I did this. The important thing to know is I did it to practice getting in the flow of speaking, getting in the act of recording consistently, and of course becoming more comfortable with being in front of a camera.
I did every single video off of the top of my head in this period. I had no idea what I was going to say, I just got used to the idea of discussing my services with confidence and poise. This may be a helpful place for you to begin as well. 30 videos in 30 days is the name of the game, and if you can do this consistently, your viewership will also likely increase along with your presentation skills.
Improve Your Video Quality with “3×3 Rule”
If you want to improve above the point of just speaking extemporaneously in front of a camera, you’ll have to do a little bit more preparation. You have to use a different approach. Now this is something I just came up with, but it seems to be working quite well. It’s what I call the “3 times 3 rule”.
Here’s how it works. First, you record every single video (on a given topic) three times in sequential order. So your first round would be record topic 1 video, then record topic 2 video, then record topic 3 video.
After that, you do the same thing two more times, for a total of 3 takes per topic, and 3 topics in total. What ends up happening is every single take you’re improving, and because you’re switching topics, you’re internalizing more and more of the overall message of your content while you’re speaking.
The 3×3 Process:
1. Record topic 1, 2, and 3
2. Re-record topic 1, 2, and 3
3. Record the final version of topic 1, 2, and 3
Added Benefits of the 3×3
With this, you get the benefit of both repetition and variety during one video shoot. I’ve talked to a few filmmakers I know who informed me that they’ve been using a similar system in Hollywood for years – who knew!
Additionally, I believe it’s important to think about and write down your topics before hand. I have a list in my phone of about 20 topics. Whenever I feel inspired, whenever I have an idea, I write it down. So, instead of coming up with ideas at the last possible moment, which is fine AT FIRST, I’m coming up with ideas all the time. Now I have a list of 20 topics to choose from. This allows you time to pick the “right” topic for the right time.
You can apply the same with your videos, and you should do the same. The 3×3 is a relatively simple, easy to understand system that has potentially explosive benefits to your public speaking and video quality skills. Take it to heart, and consider re-watching some of my older videos and compare them to my current stuff to see that the proof is definitely in the pudding – this thing works.