The Dangers Of Not Organizing Your Schedule In Business
When running a business, you need to have some level of order and organization to all of your activities. If you do not, you can expect massive expenditures in time and focus because your schedule will be overloaded to the point of major stress. You won’t be able to keep track of it. In this article, you will learn the importance of organizing your schedule and maintaining at least a bare minimum of order in your business to be consistent and successful on a regular basis.
Set The “Bare Minimum” of Order Needed
Now, I don’t know about you but in my life and in my business, I have a bare minimum of order. I’m not the best, but I’m not disorganized either, because if I go below that bare minimum, then the work that must be done (the dreaded “to-do” list) just stacks up to the point where there’s paralysis and by then my business is in real trouble.
This is an issue I’ve found common with entrepreneurs, especially those without a personal assistant, secretaries, or anyone else to help order out their business endeavors. So, how do you work around the fact that you’re doing basically everything yourself? How do you develop some kind of order so that it doesn’t get out of control?
Establish The Parameters
First, establish the exact parameters of your “bare minimum” of order. In my case, I need to know where my equipment is for filming, I need to know that everything is charged, I need to know there’s space in my memory card, and so on.
More recently, I’ve added something to my list of bare minimums by learning the hard way: I need to know that if I filmed a video today, I’ll be able to edit it in the next 24 hours or pay someone else to do so.
If I can’t do that, then I won’t have enough time tomorrow. Or the next day. It’s just a snowball effect towards inefficiency. What happens is you end up with something like eight unedited videos, which actually happened the other week – I had eight unedited videos that I had to post.
This becomes really, really stressful. Consider if you were running a big business with multiple marketing channels and a lot of systems operating at the same time. Inefficiency becomes absolutely unmanageable.
Organizing Your Schedule Requires Delegation of Tasks
How can you solve this? In my particular situation, I hired someone. I told myself, “I simply can’t edit these videos… it’s too much stress, it’s taking time away from the filming itself, sales and marketing are being affected – these videos have to be edited by someone else”.
Before, I had a limiting belief that I can’t have anyone else edit it – they wouldn’t know how to do it properly. This was until a buddy of mine pointed out that he works in a very similar niche filming the same type of videos and he knows a guy that edits quickly and cheaply with no problem. The editor receives a little briefing, cuts up the footage, and it’s done.
I decided to put aside my prior beliefs and the system works very well. I upload my raw footage to DropBox to be edited and within around 24 hours it’s finished. Now that “stacked to-do list” causing so much procrastination doesn’t seem so imposing anymore. I just publish videos with very little effort at all.
Time Is Money
With this simple change in beliefs, I can focus on actually getting my business to peak performance and not have to do the manual labor of editing my videos – all for just a few dollars an hour.
You can do this for everything in your business. You have to realize that few dollars an hour in financial investment is worth a lot more in time, attention, and organization for your overall goals. You can use that time to actually make sales, develop your marketing funnel, or just film more videos rather than edit them. You can afford to invest a little bit of money into solving these bigger picture issues.
The only prerequisite for this is that you must of course actually use the time you’ve saved by paying someone towards another value-building endeavor. Focus your energy wisely in the time you’re now saving, and you’ll have a bright future indeed.