How Daiyaan Dropped Out Of University At 19 And Started Making $6000/Month

I’m interviewing Daiyaan, he’s twenty three years old, and dropped out of university at nineteen years of age.

He didn’t see himself doing a nine to five job, so he dropped out of university, and he started working as a marketing consultant for people. He started to make a considerable amount of money: five to six thousand dollars a month, in his first year.

Daiyaan was going into businesses, like public speakers, dating advice companies, and teaching them how to take their businesses online.  This was his speciality, and it’s now lead to him teaching this stuff full time.

Businesses need marketing, they’re always going to need marketing advice, not just advice, but they need to figure this stuff out, for their online business. So when he was thirteen or fourteen he started studying this stuff. He started learning about how to get people to come to a website, how to convert traffic into people buying things onto your website.

He taught himself sales copy, and the way he did this, was by going to Google, and searching stuff like ‘how to get people to come to my website.’ Then he would just spend hours going through forums, and different ebooks on stuff. He fell for a few get quick rich schemes, and it wasn’t really real.

Eventually he found some solid advice that actually worked. By the time he was at University, he was nineteen years old, had a wealth of knowledge on these businesses, but he hadn’t tried it out yet.

There was someone called Matthew Hussy, who he admired very much. Matthew taught confidence, and public speaking tips at the time. Daiyaan went to a free seminar in London, and at the end of the seminar, Hussy pitched a five hundred pound course on how to be a great public speaker.

He figured that even though he had only five hundred pounds in his bank account,  if went to this seminar, it would be him and ten other people with Matthew Hussy, so he could have a one on one conversation with him, and he could pitch Matthew his marketing skills.

Daiyaan went to this seminar, and at the end he went up to him and said: “I’ve seen your website, and I think you could probably be getting more people to sign up to your events, I’d love to help you with that.”

They went and got a coffee together, to discuss his proposition even further, and Matthew was really enthusiastic about Daiyaan helping him out, but he wanted to make it risk free for him. He made it risk free for him by saying look: “I’ll do all this work for free for you at the beginning, and any profit I bring, I’ll get a percentage on it.”

He thought, if he could make him some money, and double his sales, and take a percentage from that. This way he’s proved to himself that he’s good at it, and Matthew will be happy with that.

What ended up happening was that he tripled his email list within two months, and managed a launch with a million people, and Daiyaan got paid a cut from the profits he brought him.

From that success, he then went on and approached a dating advice company, their name was daygame.com, and he said the exact same thing. Daiyaan stayed till the end, and said the exact same thing as he said to Matthew: “hey, I’d love to get more people showing up to your events, let me help you out, if I don’t manage to bring you any extra sales, you don’t have to pay me a thing, just pay me a percentage of what I get for you.”

From there it’s snowballed, and now he charges fifty percent to clients, and eventually ended up starting his own company biz.

It’s an issue for Daiyaan, and a lot of his friends who have strict parents. Where the parents have the attitude of you’re not leaving Uni, we’re paying for your education. Daiyaan’s advice is that if you’re at university right now, don’t just drop out, and start trying to make money.

Daiyaan’s first client Matthew Hussy, he got that after he was at university for two weeks. He was at UCL, and in he worked with Matthew in his spare time at UNI, same with daygame.com. He was still technically studying; he just wasn’t showing up to lectures.

He didn’t actually drop out, until he had some actual money to show for it, and he was already making three to four thousand pounds per month. This way he could show his parents, and say: “hey look I’m already making all this money, and I can afford this apartment, I don’t need this education, because this is where I want to go.”

Fortunately, his parents ran their own business, so they kind of understood, even though they’d invested a lot of money in his education. They could see that Daiyaan could take care of himself.

Every parents fear, is that their son or daughter won’t be able to take care of themselves, and if you can alleviate that fear, then you won’t have an issue. If you’re dropping out right now, and you’re making no money, then in Daiyaan’s view  you have no argument.

Use your spare time to make this happen, and learn some skills. That’s Daiyaan’s number one piece of advice. It’s not there aren’t any jobs out there: any small business he speaks to is always asking for skilled people (people who know to do social media, and video for example), they’re looking for people who they can employ.

I’ve found this endemic problem, where people graduate with these useless analytical skills, that you’ll never use in your whole life, from college or University. They have no clue and a huge ego.

People are looking to hire people to manage their stuff: video recording, manage their Twitter account, they need someone to figure out email marketing for them. If you can be that person, that knows how to do it, you will get paid for it.

He’s got a sixteen year old cousin, who just edited a video, of Anderson Silva who’s a mix martial artist, who’s in the UFC. It’s now got eight hundred thousand views on YouTube, and growing.

Now people are approaching his cousin, asking him to edit other videos, and then they’ll pay him for it. He’s sixteen so if you have a skill, you can get paid for it, and you are not always going to be confident when you first start out.

When Daiyaan first started out, he had zero experience working with businesses, he didn’t have a university degree saying he could do it. That’s why he did that no risk offer, and fortunately it worked out, and now Matthew Hussy has grown into an eight figure business.

Day Game, he took that from literally nothing per month, to five hundred thousand dollars a year. Experiment, if you have skills, people will pay you for it. The best way to learn a skill is through Google, or YouTube.  Channels like mine, where you can learn everything you need to know, then you can approach another business, and say: “hey I think I can help grow your business.” There’s no reason why they won’t hire you.

Daiyaan thinks that the number one skill, that will give you the most leverage, and get you paid the most, is online marketing. Online marketing is a big subject; an example would be how to do Facebook advertising. If you can figure that out (it’s quite easy, Facebook has tutorials on it), then you can approach businesses, and you can offer your service to help them grow their Facebook advertising.

Another example is social media, but that’s getting kind of saturated now, but if you really do understand how to grow people’s business using Twitter, you have a point of leverage.

Another example is copy writing, if you can learn sales copy, you can sell that, or offer to take fifteen percent of their product launch. Another one is managing people’s product launch. All of these come under the category of online marketing.

The reason I recommend these skills, is because you have the most amount of leverage, and you can charge the most for it. Things like video production are great, but he’s found that there’s always a limit to how much you can make. You can always start an agency, and make a lot of money, but at the beginning you’re often limited, and people tend to pay you for hours, because they can’t always see the progress it’s making for their business.

If you help someone edit a video, you can’t really tell if that’s boosted your business or not. But if you’ve been doing Facebook ads, you have a measurable metric: how much their sales have increased. They don’t tend to pay you in hours; they tend to pay you a percentage (you can’t charge someone a percentage for editing a video).

Online marketing skills are what Daiyaan would recommend. Anything to do with sales: online marketing, Facebook advertising, sales copy writing, email marketing.

I have a friend, who contacts e-commerce websites, and they have a huge email list (150,000 people for a small e-commerce website), they have no idea what to do with it. They send a one time a year message saying happy New Year or whatever, and that’s it, that’s the full extent they use their email list. You can go to them, and say: “you don’t do anything with your email list, let me send an email, and we’ll split the profit.” The e-commerce company will often agree to this.

Daiyaan was recently having drinks with a woman, who’s a marketing director for Ralph Lauren, but what fascinated him, was how she got the job. She managed to get the job in Hong Kong.  What happened was she started studying Google Analytics (how much traffic a company’s getting, how many people are buying their stuff, etc). Ralph Lauren was interviewing for people that knew about analytics, and according to Hannah, only four people in Hong Kong knew about this stuff.

It’s easy to learn: there’re blogs about it, there’re YouTube videos teaching this stuff, and she was one of four people who interviewed. She came into the business, and they hired her, and she’d never done it before. It turned out, when Ralph Lauren got e-commerce orders on their Hong Kong website; they would literally have the customer support people, call the manufactures with a postal address, because they didn’t even have the software figured out for this yet.

That’s how basic a lot of these companies are, so if you just have the leverage of knowing these skills, then you can get some crazy jobs. All of this is just from her having this one skill in analytics.

Skills that are useful to businesses will get you opportunities. Ask a business what they’re looking for. You will find, that in a matter of weeks, you can learn more in a few weeks, than most people learn in a year, than just hanging around college, and getting drunk, and stuff. You can still party of course.

The parties that Daiyaan is going to now, compared to university, when people aren’t that confident, are crazy.

I find it really annoying when guys come to me and say: “I have to go to university to network, because that’s where all the successful people are.” Daiyaan is currently in Singapore, he decided to go to a meetup.com event to meet people (it’s something I do to), and it was called expats meet ups.

Daiyaan always makes a rule, that he will say hi to as many people as he possibly can. He said hi to literally fifty people at this meetup, and one of the guys there had a VC fund; he was a VC manager of capital. He talked to the other guy, asking questions like: “what are you working on now?”.

The VC manager left that conversation thinking Daiyaan was a really cool guy, and they went to the cinema at one point, and he invited Daiyaan to his house. Then he introduced Daiyaan to a recruiter for Yahoo, and ended up giving him accommodation. All of this stuff comes from attending meetup.com events; he also introduced Daiyaan to the Ralph Lauren marketing Director as well. He also met DJ Fresh from following this method.

Daiyaan’s website is bizz.co. What he’s trying to do  is give people another option, because business education is very expensive in America, and Europe. You’re talking about one hundred and sixty thousand dollars just to study an MBA. He wants to change that, with bizz. You can study business, and marketing, for less than the cost, of a cup coffee a day. He covers sales copy, Facebook ads, and business and marketing.

If you have any questions, comment down below.

 

Aleksander Vitkin

Aleksander Vitkin has helped over 700 people with a sincere interest in entrepreneurship and contribution, to start profitable businesses and quit their jobs.

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